Illustrative 2-bed comparison
Direct-cost position
Buyer and investor access is designed around direct construction cost rather than margin-loaded developer pricing.
I built Developer Free Living to give Australian buyers and investors builder-led, transparent off-the-plan access, so you can build equity from day one.
Illustrative 2-bed comparison
Buyer and investor access is designed around direct construction cost rather than margin-loaded developer pricing.
A simple snapshot of the direct-cost gap, the potential completion advantage, and the longer-term scale behind the Developer Free Living model.
Typical gap vs market
$180k / 22.5%Typical gap vs market (example 2-bed): $180k / 22.5%
Potential completion advantage
$216k–$241kOver an 18-month build (3–5% p.a. growth), potential completion advantage: $216k–$241k
3-year goal
300+ NSW buyers3-year goal: 300+ NSW buyers purchasing off-the-plan at direct cost (no developer margin)
The figures above come from the launch-page example and are designed to show the commercial gap the model is built around.
After COVID, build inputs (materials, suppliers, labour) spiked, and buyers were still expected to absorb rising costs plus a developer margin (often 20%).
That markup can strip away equity before you even start.
That markup can strip away equity before you even start.
I created a builder-led platform that enables buyers to purchase new apartments at direct construction cost, with no developer profit baked in.
What that changes
See what you’re paying for.
What that changes
A fairer entry point for everyday investors and buyers.
What that changes
More day-one equity potential at settlement.
A typical new 2-bed apartment might be priced around $800k in the market.
At direct construction cost, that same style of apartment could be around $620k, a difference of $180k (22.5%).
Over an 18-month build, assuming 3–5% p.a. growth, the completion value could be $836k–$861k, creating an advantage at completion of $216k–$241k.
Illustrative pricing scenario
A typical new 2-bed apartment might be priced around $800k in the market.
At direct construction cost, that same style of apartment could be around $620k.
Over an 18-month build, assuming 3–5% p.a. growth, the completion value could be $836k–$861k.
Creating an advantage at completion of $216k–$241k.
Mahmood Mearbany is a licensed builder and construction company owner with over 15 years building residential projects across Australia.
He's managed 20 projects / $500,000,000 worth of builds from the ground up - which means he knows exactly what it costs to build, and exactly how much developers mark that up before it reaches the buyer.
Developer Free Living is built on that knowledge. It's his answer to a system he watched fail everyday Australians for years.
Developer Free Living is for you if you value:
not margin-loaded pricing
I believe Australia should be a place where everyone deserves a home, and where first home buyers and everyday investors get a fair chance to start their property journey by buying direct, saving money, and going through a transparent process.
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